Question: I have a lot of experience in sales and marketing but have never worked in sports. Is it possible to make a transition into the sports industry?
Answer: Sports teams and organizations are always looking for individuals with a talent to sell. These sales and marketing positions are responsible for what is commonly referred to as the blood line of a sports organization. A majority of the revenue generated in these departments go directly to paying the talent you see on game day.
In general, sales positions are the most commonly available jobs within any sports front office. Turnover rate is higher, due in part to the pressure and performance requirements that are associated with sales. Although sports experience is often preferred, a proven track record of meeting and exceeding sales goals in other industries is experience that front office sales departments covet.
Keep in mind that you may need to take a step back on the salary scale to break into this highly competitive industry. People looking to transition into the sports industry are more often looking to increase their job satisfaction and not their financial goals.
It is important to add that there are some subtle differences to consider when working in this industry. These positions will normally require more than the standard 9-5 work day. The sports industry operates on weekends, holidays and nights. Most people in the industry will agree that 40 hour work weeks are few and far between. To work in sports is more than a career it's a demanding yet rewarding lifestyle that will allow you to face new and exciting challenges everyday.
