Golf / Tennis | | | For more than a decade, golf participation has remained essentially stable at about 28 million players. Golf participation is even said to increase as more baby boomers retire and find time in leisurely activities. However, in the absence of participation gains, technological advances tend to drive the industry. The tennis sporting good industry often focuses on the manufacturing and sale of balls, racquets and strings. Tennis participation has remained stable since 1998, with the best indication of play being the shipment of balls. New racquet technologies often attract frequent players while marketing programs are sometimes put into effect, by the industry, to attract new players. | | | |
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Industry Overviews 
