Advertising & Marketing | | | Advertising & Marketing is one of the hottest segments of any industry, and most especially in sports. You can't go to a sporting event, watch a sports program on TV, listen to sports radio or read a sports magazine without being bombarded with sports-specific advertising. The demand for advertising and marketing professionals in sports is greater than ever, and the career opportunities are seemingly endless. Working in Advertising & Marketing can lead to jobs in virtually ever segment of the Sports Industry. Professional Teams and Leagues have entire marketing teams devoted to branding and other marketing ventures. Private enterprise firms, such as Nike, place a lot of emphasis on marketing in order to grow sales and reach new global markets. There are also dozens of Sports Marketing Agencies that cater specifically to sports-oriented products and services. IMG, for example, is the oldest sports marketing and player representation agency in the United States. | | | |
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Industry Overviews 
